Fair-Ref AI — Interactive Demo

camera feeds · 4 active

CAM-NW

CAM-NE

CAM-SW

CAM-SE

ai processing log

[INIT] Fair-Ref AI v1.0 online

[CAM] 4 feeds active · 60fps

[MODEL] Player tracking ready

[MODEL] Ball detection ready

[RULES] FIFA ruleset loaded

[SYS] Awaiting match events...

reference footage

DOELPUNT

Ball fully crossed goal line

AI CONFIDENCE98.4%

REFERENCE FOOTAGE

Goal Line Technology

Real-world footage showing how AI goal-line technology works in professional football.

Scenario:

ai decisions · this match

Select a scenario below
and press Run Scenario
to see AI in action.

match statistics

Decisions

—

Avg Time

—

Confidence

0–0

Score

Impact by the numbers

FEWER CONFLICTS

Reduction in on-pitch disputes and altercations after Fair-Ref AI deployment.

"For the first time in my career, players accepted the decision immediately."

— Club coach, Waalre SV pilot

NPS SCORE

Net Promoter Score from players and coaches — driven by extremely high satisfaction.

"I finally trust the decisions. Even when it goes against my team."

— Player survey, 2025 pilot

REFEREE SATISFACTION

Every referee who used Fair-Ref AI rated it positively and said they would use it again.

"The best innovation tool in football history. I'll never go back."

— Certified KNVB referee

Performance metrics

Decision accuracy by type

AI confidence per ruling category

Goal line

98%

Throw-in

97%

Corner kick

95%

Offside

91%

Handball

84%

Conflict reduction

Per match incidents before vs. after

8.4

BEFORE · avg conflicts

→

−78%

1.8

AFTER · avg conflicts

Arguments

−78%

Yellow cards

−62%

Red cards

−71%

Decision speed

Average time from event to ruling

Goal

1.1s

Throw-in

1.4s

Corner

1.7s

Offside

2.3s

Handball

3.0s

NPS breakdown

Net Promoter Score — players & coaches

Promoters

87%

Passives

Detractors

What people say

"We used to have at least two serious arguments per match. Since the pilot started, I honestly can't remember the last one. The players trust it completely."

Marc de Vries

Trainer · Waalre SV

"The best innovation tool in football history. I'll never go back. It takes the pressure completely off my shoulders and lets me focus on the game."

Kevin Janssen

KNVB Referee · Level 4

"As a player you always think you're right. But when the system shows you the data — with the actual tracking — you just accept it. That's huge for the sport."

Lotte Bakker

Player · FC Demo